Friday, June 18, 2004

Search Engine Optimization

Search Engine Optimization is one of the most cost effective form of marketing. SEO will make your website competitive and more visible in search engine results. Advanet is adjusting your web pages using effective search terms and track the results as your website traffic increases. We create superior value through innovation, efficiency, quality and customer responsiveness. We offer a variety of SEO services following all major search engines guidelines. SEO professionals have established SEO best practice.

SEO Definition:
"SEO is the attempt to modify something about your Web site to improve the quality of your organic or algorithmic rankings at the big search engines," says Eric Peterson, a JupiterResearch senior analyst.

Thursday, June 10, 2004

Google Philosophy

Google is known for its relaxed corporate culture, reminiscent of the Dot-com boom. Google's corporate philosophy is based on many casual principles including, "You can make money without doing evil", "You can be serious without a suit" and "work should be challenging and the challenge should be fun." A complete list of corporate fundamentals is available on Google's web site. The company encourages equality along the corporate levels and tells its employees to work on a personal project one day a week. Twice a week there is a roller hockey game in the company parking lot. Source Wikipedia

Wednesday, June 02, 2004

SEO Consulting

Advanet focus on improving the website so that it would become search engine friendly for specified keywords. The best natural search engine results are achieved by acquiring links directed to target website and modifying the meta tags and HTML code of the webpages. Please contact Advanet for SEO free analysis.

Below it the SEO process step by step:

1. Identify measurable client objectives and goals.
2. Perform Internet competitive intelligence.
3. Perform keyword analysis and research.
4. Keyword frequency across all webpages.
5. Analysis of the current website design.
6. Ratings of the inbound links.
7. Create strategic plan.
8. Placement of the key terms on the webpages.
9. SEO process which involves website code optimisation.
10. Manual submissions to the most popular search engines and directories.
11. Report and analyse the website statistics.

Advanet methodology confirms to SEO best practice