Australian SEO Consulting Services, Digital Media Advertising, Website Visibility, Internet Branding
Showing posts with label seo strategy. Show all posts
Showing posts with label seo strategy. Show all posts
Saturday, October 23, 2010
Twitter SEO Value
Twitter has gained huge popularity in last few years. And many ask the question about its SEO value. From Google perceptive Twitter links have nofollow attribute, which blocks the flow of PageRank, and carry little link value to help with organic rankings. But even nofollow links bring extra visitors to the target website which is the main goal of SEO. The other benefit is that Twitter is a social media tool which creates community and relationships. And implementing social media tools can go a long way in building Internet brand awareness and raising company profile.
Labels:
links,
nofollow,
seo strategy,
social media,
Twitter
Monday, February 08, 2010
Is SEO overrated
Some of the customers are getting frustrated and asking: Is SEO overrated? It is probably like asking is recession overrated? It all depends where you live, and how good or bad your finances are. Global economic downturn has caused many companies losing their sales. And many of them are cutting down marketing budgets to increase cash flow. However without their current spending for search engine marketing, the sales numbers could have been even worse. Also search engine optimisation is still one of the best strategy to bring traffic to the website and it deos not requite big marketing budget. SEO is not overrated but in some cases it is misunderstood and poorly executed marketing strategy.
Labels:
marketing budget,
online business,
seo,
seo strategy
Sunday, December 21, 2008
Subdomains and SEO
Are there any benefits in using subdomains for the purpose of website search optimisation? The answer is yes, but with a few reservations. Subdomain is a domain that is part of a larger domain. For example "serivces.seo.com" is a subdomain of the "seo.com". At present, maximum two results can appear for a domain in the top 10. There is one exception that applies only to major portals such as Amazon, Ebay, About.com etc. Search Engine Land advice is to use subdomains when you have very disparate content that you feel searchers would feel relevant. For instance, if you have a travel site, it may make sense to use subdomains to categorize cities. Recommending further that for each search query that you want to list, make sure that you have one or two pages that you most want to rank for those terms and focus on optimizing those with keywords, anchor text, and links. Know that every page on your site won’t rank for each query, so decide which are the most relevant.
Friday, June 08, 2007
Politics and Search Engines
Looking at important title tags of two major political parities in Australia it seems that Labour Party has updated their meta tags recently trying to present a subtle political message for anyone using search engines. Liberal Party has done nothing so far and we are presented with very boring and unappealing message. Liberals are not getting good advice on optimising their website for search engines, but at the same time they prefer to spend hundreds of millions of dollars mostly for TV ads. According to Labour Party website, by election day later this year, John Howard will spent at least $850 million on taxpayer funded government advertising.
The Liberal Party of Australia
Official site of the Liberal Party of Australia. Features news, events, current topics, contact information and links ... www.liberal.org.au
Australian Labor Party
HOWARD'S ADVERTISING BLITZ. John Howard is wasting taxpayers' money at record speed. By election day later this year, he will have spent at least $850 ... www.alp.org.au
The Liberal Party of Australia
Official site of the Liberal Party of Australia. Features news, events, current topics, contact information and links ... www.liberal.org.au
Australian Labor Party
HOWARD'S ADVERTISING BLITZ. John Howard is wasting taxpayers' money at record speed. By election day later this year, he will have spent at least $850 ... www.alp.org.au
Monday, November 06, 2006
Practical SEO Workshop
We will be presenting an interactive SEO workshop on how to design and update the websites for search engine visibility. During the practical search engine optimisation session we identify opportunities for immediate improvement based on the websites submitted by workshop participants. The date for Sydney workshop is scheduled for December 11. Starting from evaluation of actual websites we will analyse the search term selection, meta tags strategies and linking options. With plenty of personal attention from our SEO tutor you will learn how to increase your branding and competitive advantage on the search engines. At the conclusion the clear SEO strategy will be presented on case by case basis.
Monday, May 29, 2006
SEO Contest for Charity
The SEO contest has been announced by the webmaster community forum Webmaster-talk.com. The keyword phrase for the contest is: "retsambew dash klat for Charity" which means "webmaster dash talk" spelled backwords. The end date is Friday 01 September 2006. To win the website will need to rank the highest for a brand new domain and a keyword phrase "retsambew dash klat for Charity" in Google. The total cash value of the prizes is $5,810.30. The contest conditions stipulate that one must use a brand new domain name and the winning page must link to a charity of your choice from Give.org.
Thursday, March 10, 2005
Customer Satisfaction
Below are some of our customers search engine positioning results. We are not able to guarantee your company number one position on Google or Yahoo searches. However in most cases being at top five positions in the search results is the best outcome of our SEO process.
Click on the Google links below to see the search results for our selected customers:
Search for "boat syndicate" - in Top 10 results for Smartboating
http://www.google.com.au/search?hl=en&safe=active&q=boat+syndicate&meta=
Search for "safety dvds" - in Top 10 results for FutureMedia
http://www.google.com.au/#sclient=psy-ab&hl=en&source=hp&q=safety+dvds
Search for "homeopathics sydney" - in Top 10 results for Newton's Pharmacy
http://www.google.com.au/#sclient=psy-ab&hl=en&source=hp&q=homeopathics+sydney
Search for "educational videos" - in Top 10 results for
Marcom Projects - Queensland
http://www.google.com.au/search?hl=en&q=educational+videos&meta=cr%3DcountryAU
Search for "multimedia sydney" - in Top 10 results for
Art of Multimedia
http://www.google.com.au/search?hl=en&q=multimedia+sydney&meta=cr%3DcountryAU
Search for "christian loans" - in Top 10 results for
Calvary Financial Services
http://www.google.com.au/search?hl=en&cr=countryAU&q=christian+loans&spell=1
Search for "pharmacy POS" - in Top 10 results for Simple Retail
http://www.google.com.au/search?hl=en&q=pharmacy+POS&meta=cr%3DcountryAU
Search for "rock climbing insurance" - in Top 10 results for
BMS Austpac Liverpool Insurance Brokers
http://www.google.com.au/search?hl=en&q=rockclimbing+insurance&btnG=Search&meta=cr%3DcountryAU
Search for "Reverse Camera" - in Top 10 results for
Astral Electronics
http://www.google.com.au/search?q=Reverse+Camera&btnG=Search&meta=cr%3DcountryAU
Search for "Supply Chain Benchmarking" - in Top 10 results for
Benchmarking Success
http://www.google.com.au/search?hl=en&q=Supply+Chain+Benchmarking&btnG=Search&meta=
Search for "forklift hire sydney" - in Top 10 results -
for All Lift Forklifts
http://www.google.com.au/#q=forklift+hire+sydney
Click on the Google links below to see the search results for our selected customers:
Search for "boat syndicate" - in Top 10 results for Smartboating
http://www.google.com.au/search?hl=en&safe=active&q=boat+syndicate&meta=
Search for "safety dvds" - in Top 10 results for FutureMedia
http://www.google.com.au/#sclient=psy-ab&hl=en&source=hp&q=safety+dvds
Search for "homeopathics sydney" - in Top 10 results for Newton's Pharmacy
http://www.google.com.au/#sclient=psy-ab&hl=en&source=hp&q=homeopathics+sydney
Search for "educational videos" - in Top 10 results for
Marcom Projects - Queensland
http://www.google.com.au/search?hl=en&q=educational+videos&meta=cr%3DcountryAU
Search for "multimedia sydney" - in Top 10 results for
Art of Multimedia
http://www.google.com.au/search?hl=en&q=multimedia+sydney&meta=cr%3DcountryAU
Search for "christian loans" - in Top 10 results for
Calvary Financial Services
http://www.google.com.au/search?hl=en&cr=countryAU&q=christian+loans&spell=1
Search for "pharmacy POS" - in Top 10 results for Simple Retail
http://www.google.com.au/search?hl=en&q=pharmacy+POS&meta=cr%3DcountryAU
Search for "rock climbing insurance" - in Top 10 results for
BMS Austpac Liverpool Insurance Brokers
http://www.google.com.au/search?hl=en&q=rockclimbing+insurance&btnG=Search&meta=cr%3DcountryAU
Search for "Reverse Camera" - in Top 10 results for
Astral Electronics
http://www.google.com.au/search?q=Reverse+Camera&btnG=Search&meta=cr%3DcountryAU
Search for "Supply Chain Benchmarking" - in Top 10 results for
Benchmarking Success
http://www.google.com.au/search?hl=en&q=Supply+Chain+Benchmarking&btnG=Search&meta=
Search for "forklift hire sydney" - in Top 10 results -
for All Lift Forklifts
http://www.google.com.au/#q=forklift+hire+sydney
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